An important concept in industry and science is the occurrence of rare events: events that occur with low probabilities but have significant impacts. Examples of rare events include the chance of an automobile insurance holder filing a claim or credit card accounts are compromised. The proposed project investigates applications of machine learning algorithms in the […]

InferSystems Corp. develops fully automatic mathematical software to optimize Real-Time-Targeting and Real-Time-Bidding. No project summary submitted.

Different from traditional online advertising, dynamic media campaigns show different impressions (visitors to a web page) with different advertisement based on the characteristics of the impression. Infer Engine is a system that optimizes bidding for media campaigns by maximizing total profit for every impression. The theoretical foundation of the Engine is a by statistics based […]