Be Yourself: How to be a Positive Influencer On and Offline

It has been shown that a mother’s conduct, together with her relationship with her daughter, can directly and indirectly impact her daughter’s well-being and development (e.g., eating habits, body image, and self-esteem). Studies have shown that the mother/daughter relationship influences every stage of the daughter’s development, with particular influence in the formation of the young adolescent girl’s perception of herself and her body. As parent modelling exists offline between mothers and young adolescent daughters (11-14 years old), a similar influence is being exercised by the fast evolution of digital culture, such as social networking sites (SNSs). Working together with community members, mothers, scholars, and educators, we will co-create and evaluate a transformative learning experience for positive influencers, which will consist of a tangible Toolkit and Community Workshop. The materials will be an operational and sustainable outreach service for the Bulimia Anorexia Nervosa Association (BANA) to use after the funding period.

Faculty Supervisor:

Sarah Woodruff


Sara Santarossa


Bulimia Anorexia Nervosa Association




Health care and social assistance




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